1. CURRENT MARKET ANALYSIS

· Your Realtor® will carefully study the specifications of your home to gain detailed information regarding the finishes, location, size, amenities and other important features.

· Provide pricing and other information about recently sold “comparable” properties in your neighbourhood.

· Review the CMA and advise on a strategic listing price for your home, expected time on market and the price range at which you can expect it to sell.

2. MARKETING STRATEGY & SALE DOCUMENTS

· Determine potential buyer groups and target them directly.

· Create a custom tailored social media, print and online marketing campaign.

· Explain and review all necessary seller representation “listing” forms.

3. LISTING ON MLS®

· Explain the home viewing process to buyers and open house visitors.

· Advise on home staging to present your home in the best possible light.

· Provide professional photography and video at no cost to you, the seller.

· List your property on the regional MLS® system.

· Feature your property professionally online.

· Install signage and a lock box.

· Plan and host public and agent open houses.

· Follow up on showings and provide any feedback received from buyers and other agents.

· Measure and provide exposure analytics.

4. RECEIVING OFFERS

· Present any offers received from prospective buyers and negotiate back-and-forth to obtain the best possible price, closing date, terms and conditions on your behalf.

· Ensure the buyer’s deposit is held in trust with the listing brokerage or the seller’s law firm.

· Review and complete associated waivers and amendments to the Agreement of Purchase and Sale.

· Follow up on the status of conditions of the offer and explain next steps.

· Store all documents and forward them to the lawyers or financial institutions involved.

· Your Realtor® will be there every step of the way; answering all your questions and providing expert guidance in order to ensure your home sale process goes as smoothly and as successfully as possible.

Why Hiring a Local Realtor is Essential

When it comes to selling your home, it's crucial to approach the process with careful consideration. One of the most significant decisions you will make is choosing the right realtor to list your property. While it might be tempting to explore other options, hiring a local realtor should be your top priority. Here's why:

1. Expertise in the Local Market: Local realtors possess an in-depth understanding of the local real estate market. They are well-versed in the current market conditions, neighbourhood trends, and property values. This knowledge enables them to accurately price your home and market it accordingly. With their expertise, you can be confident that your listing will attract the right buyers.

2. Extensive Network and Connections: Local realtors have built extensive networks and connections within the community. They have established relationships with other real estate agents, lenders, appraisers, and contractors. This network can be invaluable in finding qualified buyers quickly and facilitating a smooth transaction. Additionally, a local realtor can leverage their connections to promote your property effectively through word-of-mouth and other local marketing channels.

3. Neighbourhood Insights and Marketing Strategies: Selling a home is not only about the property itself but also about the neighbourhood and its unique features. Local realtors possess valuable insights into the neighbourhood, such as schools, amenities, and local attractions, that can be powerful selling points. They know how to highlight these aspects in your listing and market them effectively to potential buyers, giving your property a competitive edge.

4. Comprehensive Market Analysis: Pricing your home correctly from the beginning is crucial for a successful sale. Local realtors conduct thorough market analyses to determine the optimal listing price for your property. They consider recent sales, active listings, and market trends to ensure you price your home competitively. By avoiding overpricing or undervaluing your property, you increase your chances of attracting qualified buyers and maximizing your home's value.

5. Expert Negotiation Skills: Negotiating is an essential part of real estate transactions, and having a skilled negotiator on your side is a significant advantage. Local realtors are experienced in handling negotiations and can represent your best interests. They know how to navigate offers, counteroffers, and contingencies to ensure you get the best possible deal for your home. Their ability to communicate effectively and advocate for your needs can save you time, money, and stress.

Sell with ease, comfort and confidence.

Are you looking to sell your home quickly and hassle-free? Call Tawnya at 519-400-8999. With a wealth of experience and a deep understanding of the local real estate market, Tawnya will be there every step of the way.